
Brand & Sales Audit
UNLOCK GROWTH
Bright Collie is an established brand agency helping companies resonate with their customers and stand out as industry leaders.
Is your sales engine working as hard as it should? We'll help you unlock growth through a clearer, more effective sales journey.


Confusion costs — we can help
Your sales journey should feel seamless — but fragmentation and inconsistency can create confusion, delays, and missed opportunities.
Misaligned messaging, unclear positioning, or gaps in your sales tools can stall deals and hold back growth.

A better way
Our Sales Journey Audit is
designed to uncover these
issues and deliver clear, actionable
insights to improve your messaging,
branding and sales process – fast.
Is it for me?
Whether you're an established
business or a fast-growing startup,
we'll help ensure your brand's
foundations are rock solid –
giving you the momentum you need
to grow faster and more effectively.
What is the Sales Journey?
A focused 3-stage process that identifies gaps across the following:
01
Messaging & Positioning
Ensure your brand connects with the right audience
02
Sales Tools & Website
Identify weaknesses that could be costing you leads
03
Onboarding & Retention
Improve the customer journey to drive referrals
What Does the Sales Journey Audit Deliver?

Clarity on Your Sales Journey
From attraction to onboarding and retention

Positioning for Growth
Address the factors that may be preventing you from becoming a trusted industry voice

Actionable Insights
A detailed report on your messaging, branding, website, and sales tools
How it works
01
Audit & analysis
We assess your sales journey, identifying gaps in messaging, branding, and sales tools.
02
Findings & recommendations
We provide a clear report highlighting issues and practical actions to improve your sales tools and journey.
03
Presentation & next steps
We present our insights and work with you to implement changes or guide you on how to take action yourself.
Why now?
These audits have had instant impact with other clients, helping to:
Improve referral campaigns
Reduce lead generation costs
Kickstart account development activities
01
Clearer messaging
that resonates with buyers
02
More effective
sales tools that drive conversions
03
Recommendations
that are practical to improve your sales process
Our promise
The Insight Guarantee
We’re so confident in the value we deliver that if we don’t provide you with at least one actionable insight that recoups your investment, we’ll conduct a deeper dive — at no extra cost.
Let’s get started
01
Book an intro call
Let’s chat about your current challenges and how the audit could help your business
02
Sign-up for the audit
Skip the call, fill out a quick form, and we’ll begin the onboarding process right away
