General Dynamics UK is one of the UK’s leading defence companies and an important supplier to the UK Ministry of Defence (MoD). They employ over 1,500 people across six sites in the UK and are part of a global organisation.


  • Design Support
  • Graphic Design
  • Campaign Development
  • Messaging


We partner with General Dynamics UK to create engaging campaigns for a variety of audiences and initiatives.


General Dynamics UK is a large organisation, with a number of campaigns and initiatives being activated and managed by a diverse team. The challenge was to bring consistency and clarity to campaigns and brand messages.


Our strategy focused on bringing the people of General Dynamics UK together as ‘one team’ with ‘one focus’.

Campaign Messaging

We work with General Dynamics UK on a variety of campaigns ranging from internal and external communications.

Apprenticeship and Graduate Campaigns

We developed a visual toolkit and messaging platform for General Dynamics UK’s apprenticeship and graduate recruitment campaigns. Commissioning photography and producing all online and offline collateral for the campaigns.

Digital Campaigns

We have created a rich, asset library for General Dynamics UK to use in digital campaigns. This encompasses website design and development, through to resources for social media and presentations.