Challenge
General Dynamics UK is a large organisation, with a number of campaigns and initiatives being activated and managed by a diverse team. The challenge was to bring consistency and clarity to campaigns and brand messages.
We partner with General Dynamics UK to create engaging campaigns for a variety of audiences and initiatives.
General Dynamics UK is a large organisation, with a number of campaigns and initiatives being activated and managed by a diverse team. The challenge was to bring consistency and clarity to campaigns and brand messages.
Our strategy focused on bringing the people of General Dynamics UK together as ‘one team’ with ‘one focus’.
We work with General Dynamics UK on a variety of campaigns ranging from internal and external communications.
We developed a visual toolkit and messaging platform for General Dynamics UK’s apprenticeship and graduate recruitment campaigns. Commissioning photography and producing all online and offline collateral for the campaigns.
We have created a rich, asset library for General Dynamics UK to use in digital campaigns. This encompasses website design and development, through to resources for social media and presentations.
