The energy transition is creating the biggest procurement opportunity in a generation. The businesses that win it won’t just be the most capable — they’ll be the most visible.
Most businesses don’t struggle to sound credible — they struggle to sound meaningfully different. And when buyers can’t see that difference, growth becomes harder than it should be.
We’re pleased to introduce Andrea Wilcox as Director of Strategy and Growth at Bright Collie, strengthening our ability to support clients with senior strategic marketing input alongside brand, content and design.
Brand fragmentation is a hidden tax draining 30–35% of B2B revenue through lost sales, inefficiency, and poor positioning. Learn the financial impact — and how to fix it fast.